The line will be a collaboration with Sephora and is slated to drop on Aug. 9 in brick-and-mortar stores and online, as well as in select Marc Jacobs stores. The 122-piece collection runs the gamut from blushes and lip products to blushes and eye shadows, and it's broken down into broad categories: Smart Complexion, Blacquer, Hi-Per Color, and Boy Tested, Girl Approved. Speaking of boys, Jacobs isn't leaving them out. Three products are unisex: his Lip Lock Moisture Balm, Brow Tamer Grooming Gel, and Remedy Concealer Pen. But don't expect any nude shades in his collection. "It would be too natural," Jacobs quipped.
The collection is also going global, which is a new move for Sephora. Europe will get a taste in 2014, and it will move to China in 2015. As for us in Australia? We'll still have to load our US-bound friends up with a list, but Jacobs' new line is worth it. A holiday colour collection is also in the works, as well as additional core pieces for Spring 2014. "I'm surprised at how delighted I am with the results," Jacobs told WWD. "Now I want to see what the customer thinks. That's the ultimate."