We've moved through precious metals and are onto precious gems when it comes to buzz-worthy skincare ingredients with diamonds being hailed as the new wonder ingredient in anti-ageing. It comes after a diamond-infused cream — Judith Williams Luxury Diamond — was purchased by four million people in one day when it launched in the UK last month.
Keep reading . . .The cream, which retails for approx $45, features ground diamonds which are said to boost collagen levels in the skin, decreasing the depth of wrinkles by 30 percent over the course of a month. It's not the first time that we've seen diamonds used in skincare products — La Prairie Cellular Eye Cream Platinum Rare ($490) features a diamond powder to reduce the appearance of wrinkles and B. Kamins Therapeutic Diamond Radiance Deep Wrinkle Concentrate ($231) boosts collagen and diffuses light to boost radiance — but it is definitely one of the more affordable options. Although it's not available here, it's one to keep on your radar and definitely start looking out for more products that feature diamonds as we're predicting they'll be big.