Given that Estée Lauder's Advanced Night Repair Synchronized Recovery Complex ($105) is Australia's #1 selling anti-ageing treatment product, has won awards from Marie Claire, InStyle and been voted Best Serum by the Australian Beauty Awards 2010 judges, you could say we got a tad excited when we learned about the new Estée Lauder Advanced Night Repair Eye Synchronized Complex ($95). OK, we danced around the office. You will, too, after you've tried it. Honest. Look . . .
What is it: Estée Lauder Advanced Night Repair Eye Synchronized Complex is a gel-serum that uses groundbreaking research into genetic ageing to reduce EVERY single sign of ageing in the eye area.
Ooh, tell me more: Back in 2009, Estée Lauder's Advanced Night Repair Synchronized Recovery Complex changed everything. It revolutionised the way that skin was repaired overnight. This is the same kind of formula but it's specifically designed for the delicate eye area. As skin around the eyes is 40 percent thinner than the rest of your face, it's the first place that ageing rears its ugly head.
Keep reading . . .I'm listening . . . Basically, as you age or get exposed to environmental stresses (UV light, smoke, pollution), your clock genes — the ones that keep your skin cells' repair cycle on track — become out of whack. But Lauder has this fancy new technology in their Advanced Night Repair range which acts like the clock genes to keep cell repair on track and ticking off nicely. Mean? Less fine lines and wrinkles. Plus there's red micro-algae, caffeine, hyaluronic acid, mulberry root extract and grape extract which all do things like reduce puffiness, lock in moisture, act as an antioxidant and brighten the eye area.
Sounds impressive. But does it work? Well now, 'tis over to Pop who trialled it for me: "I loved that it’s actually a lightweight gel, not cluggy cream, complete with cute little spatula. It absorbs right away. You just put three dots around your eye area and voilà! And even though it's called Night Repair, you can also use it during the day. I loved that my eyes instantly felt so hydrated and it definitely reduced any wrinkles, puffiness and dryness that I had. This is now a permanent fixture on my nightstand.
Estée Lauder Advanced Night Repair Eye Synchronized Complex ($95) will be available from July 18. Stockists: 1800 061 326.