New Perfumes

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2013 Mother's Day: 10 New Fragrances She'll Love

Buying for mum can be tough, especially if she isn't really into wearing makeup or nuts about skincare.

Buying for mum can be tough, especially if she isn't really into wearing makeup or nuts about skincare. Fragrance is the perfect choice for those stuck at a crossroads when it comes to gift-giving, and we've got 10 newbies to set your (and your mums!) nostrils aflame.

Need more Mother's Day gift inspiration? See our other gift guides!

Gucci perfumes

Sneak Peek: Blake Lively's Fragrance Campaign for Gucci Première

Just last week we revealed she was set to be the new face of Gucci Première, and now we've got a sneak peek at Blake Lively's fragrance campaign for the luxury brand.

Just last week we revealed she was set to be the new face of Gucci Première, and now we've got a sneak peek at Blake Lively's fragrance campaign for the luxury brand. Gucci Première is due to hits our shores this September (launching first in the UK next month), and we can't wait to see the short film ad campaign, which was filmed by Drive director Nicolas Winding Refn and wil premiere at the Venice Film Festival.

New Perfumes

What We're Sweet On: New Play Comme des Garçons Unisex Perfumes

Cute, cult and you can share them with any male who dares to smell a little bit different.

Cute, cult and you can share them with any male who dares to smell a little bit different. What's not to love about the new Play Comme des Garçons offerings? Adding three, new coloured hearts to the iconic fragrance name, the blends stay true to the brand's ethos of class and simplicity. The concept? There is no concept! Here's what they say: "Design by not designing. No design is design. The prototype is strong. Absence of concept is creation." That sounds just about as cool as they look. Curious to know what they smell like and where to buy? Click through.